Hi, I'm Libby Yim

A fractional product manager is a senior PM who joins your team part-time or per-project instead of full-time. You get experienced product leadership — discovery, roadmap, and 0→1 delivery — scaled to exactly what you need right now, without the cost or commitment of a full-time hire.

When you have real product work but not yet a full-time need — you're between hires, running a specific 0→1 initiative, validating a new idea, or your founders and engineers are carrying product on the side. A fractional PM keeps momentum going now, and I can even help you scope and hire the eventual full-time role.

I lead product discovery, run user research, ship 0→1 products, design AI and workflow solutions, and steady or rebuild roadmaps. Recent examples: launching a company's first AI-powered chatbot for 24/7 service, and cutting insurance-claim turnaround by 80% by redesigning a paper-based process into a digital workflow.

With a 30-minute discovery call to understand your goal and where product support would move the needle. From there we scope a focused engagement — a fixed project or a set number of hours per week — with clear outcomes, so you know exactly what you're getting.

It depends on scope and commitment — a fixed-scope project is priced differently from an ongoing weekly retainer. I keep it simple: we agree the outcomes and the time involved up front, so pricing is predictable. The best starting point is a quick discovery call.

I'm based in Hong Kong and work with startups and product teams building AI and digital products — locally and remotely. Engagements are fractional (ongoing part-time) or project-based.